Twitter and Business: You Get Out what You Put In

I am fairly new to the Twitter craze but I have quickly fallen in love with it. I have also quickly learned that you only get out of it what you put in.

Using social media as a marketing tool has evolved; the shrewd businesses have now learned that you must become a valuable member of the community if it is to be any real benefit to your business. Some businesses however still become part of the community grudgingly.

I would have thought that would be me to be honest; I have not been a big fan of social media in the past. But I found out Twitter was good for business and on I went.

I started out trying to make myself look like a valuable member of the community; look like I was using the platform in the way it should be instead of shamelessly pushing my own business, which is really what I wanted to do. When I was doing this it was more important to have more followers than people I followed.

But during this acting like I loved Twitter, I really fell in love with it. A few days ago I went on a search for more people to follow. I began Retweeting, @messaging people who I hadn't previously spoken to strike up the conversation, and realised I hadn't posted a link from my own site in ages. Now I have my postings on my own site on Twitterfeed, so I don't forget to tweet them, and to leave my tweeting hand free for all the rest of it. My following has been growing at about 3-10 per day.

I have even made some new business contacts and may even end up getting some work out of it for Write About Property -- can't be bad. The moral of the story is, you only get out of Twitter what you put in.